FG sues Meta over Unapproved Adverts

Post created on 4:09 pm

The Advertising Regulatory Council of Nigeria (ARCON) has sued Meta Platforms Incorporated, owners of Facebook, Instagram and WhatsApp platforms, for showing unapproved advertisements to the Nigerian audience.

In a statement on Tuesday, ARCON is suing Meta agent, AT3 Resources Limited before a Federal High Court in Abuja.

The suit against Meta is the continuous publication and exposure of various advertisements directed at the Nigerian market through Facebook and Instagram platforms by Meta Platforms Incorporated without ensuring the same is vetted and approved before exposure is illegal, unlawful and a violation of the extant advertising Law in Nigeria.

ARCON said Meta’s continued exposure to unvetted adverts had also led to the loss of revenue to the Federal Government.

The advertising council is seeking N30bn sanction for the violation of advertising laws and loss of revenue as a result of Meta Incorporated’s continued exposure of unapproved adverts on its platforms.