AMVCA: Multichoice announces 8th edition

Post created on 11:14 am

South-African media institution, Multichoice has announced the date for the 8th edition of the   Africa Magic Viewers’ Choice Awards (AMVCA). The awards night slated for May 14 is to be the last of an eight-day line-up of events.

Dr. Busola Tejumola, the Executive Head of Content & West Africa Channels, MultiChoice Group, on Thursday stated this during a press conference.

Speaking, Dr. Busola said “We received a good number of quality entries from across the continent for this edition of the AMVCAs and we are pleased to reveal the final shortlist of nominees, which we are confident embody the excellence the awards is renowned for.”

“We are focused on shining the light on the many aspects that make the African film and television industry truly magical and beaming that magic to millions of Africans who watch the awards every year.

“These curated events will feature a celebration of fashion, technology, food and African culture. There will also be panel discussions and film screenings from our MultiChoice Talent Factory, industry sessions, and competitions for digital content creators and budding fashion designers” she said.

The event will commence with an Opening Night on Saturday, May 7 followed by a first-ever AMVCA runway show on Sunday, May 8. MultiChoice Talent Factory Day with movie screenings and panel discussions by students of the MTF academy will hold on the 9th of May.

The 8th edition of the AMVCA has 33 categories with the newly introduced Best Online Social Content Creator category. Nominations for this edition will be announced in a live broadcast event hosted by Adesua Etomi-Wellington and Daniel Etim-Effiong on the 19th of March.